What is a Digital Marketing Plan Template ?
Things can get messy without a Digital Marketing Plan Template, and it’s nearly impossible to put a number on the budget you’ll need to secure for the projects, hiring, and outsourcing you’ll encounter over the course of a year if you don’t have one.
The plans can become quite detailed to reflect your industry, whether you’re selling to consumers (B2C) or other businesses (B2B), and the size of your digital presence.
Why use a Digital Marketing Plan Template ?
A Digital Marketing Plan Template timeline allows your team to see all projects, campaigns, events, and other related tasks — as well as their deadlines — in one place. This ensures that everyone on your team is aware of what is due, when it is due, and what is coming up next in the pipeline. These plans typically cover marketing efforts for the entire year, though some businesses may operate on a bi-annual or quarterly basis.
Your marketing plan is a high-level overview of the various marketing strategies you’ll employ to achieve your business goals. A marketing campaign template is a focused plan that will aid in the achievement of those marketing objectives.
The following key components should be included in a marketing campaign template:
Objectives
Budget
Channels
Timeline
Format: Microsoft Word (.doc) (.docx) and Google Docs
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